Tuesday, August 01, 2006

Bring on the Warped Tour

We're back from a nice long weekend away. We haven't gotten a chance to really dig into the DeSalvatore comments from the last few days, but on first glance some interesting stuff. Let's give DeSalvatore this: He's getting people talking. Whether about him or the issues, at least there's some energy involved here. That's not a bad thing.

Also not a bad thing is tomorrow's Warped Tour, which hits the airport tomorrow. You probably shouldn't make plans to be around the area tomorrow with traffic and all (although the 11 a.m. to 8 p.m. hours are good for commuters), but otherwise this is a good thing for the city (with the caveat that we're working under the assumtion the Warped folks are paying for police OT and all that good stuff).

The story linked above is full of councilors and folks talking about the prospect of generating some income for the city and businesses, but a successful event tomorrow does something else. It also adds a piece to the city's PR puzzle. Note the front of today's Globe Living section (we'd link it, but it's pretty graphic-y. Check it out yourself), which focuses on the event and the location. Every mention of the tour and the city is a good one (as long as things go well tomorrow). It might even generate more concert business for the airport.

The Warped Tour gives the city a chance to build an image of a city with activities and events that are worth coming to Fitchburg for. And any time Joan Jett comes to town... hooray (I guess).

If nothing else, it'll be fun to guess how many 15-year-olds pass out in the heat. We'll start the bidding at two dozen.

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