Wednesday, February 14, 2007

The DeSalvatore Campaign

There's been a lot of talk good and bad about Councilor Ted DeSalvatore's budding mayoral campaign. Say what you want about the guy, but whoever is running is press operation is doing a masterful job.

The Sentinel checks in today with a story from members of DeSalvatore's "exploratory committee" talking about why Ted would be good choice for mayor (not available online yet). It's a nice, glowing piece that talks mostly about the city's business climate and how DeSalvatore can get it heated up again.

It is, by my count, the third story in the last month of so that is sweetly Ted-centric, with nary a sign of ill words. Whoever is coming up with these story ideas and getting them placed deserves a raise.

The tires on DeSalvatore need to be kicked. At some point details will need to be fleshed out he'll need to prove a certain level-headedness that is questionable at this point (or, he needs to stop getting in trouble through his mouth, like the council vacancy business a few weeks ago). He's moving up to the big-boy stage, and will need to prove he belongs. He has nearly nine months to do it.

But in the meantime, somebody is giving him great advice. For the most part he hasn't been making too many waves publicly (last week's hiccup omitted) and has craftily used the media to his advantage. If his operation hums like this all year, his campaign will be a smooth operation indeed.

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